Optimization of Marketing Department with AI and Use of digital Collectibles for the FMCG Sector

Unlock the potential of your in-house marketing department to produce high-quality content faster and more cost-effectively, eliminating the need to rely on external agencies. This training will demonstrate how AI can streamline your content creation process and personalize marketing campaigns for greater engagement. We will also explore the emerging trend of digital collectibles (NFTs) and their power to transform your audience into a vibrant community. Learn from case studies and practical examples tailored to the FMCG sector. Equip your team with cutting-edge tools and strategies to stay ahead in the digital landscape. Join us to revolutionize your marketing efforts.

Training Content

1 / Introduction to Artificial Intelligence

Understand the basics of AI and its applications in the FMCG sector.

2 / Automating Marketing Content Creation with AI


Reduce costs and improve the efficiency of content creation.Use of AI tools to generate marketing content (texts, images, videos)

3 / Personalizing Marketing Campaigns with AI

Use AI to personalize marketing campaigns and increase customer engagement

4 / Predictive Analysis of Consumer Trends with AI


Predictive analysis techniques and application examples.

5 / Optimizing Advertising Campaigns with AI


Use of AI for optimizing advertisements and managing budgets.

6 / Introduction to Digital Collectibles (NFTs) in Marketing Campaigns


Understand how NFTs can be used to engage customers and build communities.

7 / NFTs for Traceability and Authenticity in the Supply Chain


Explanation of automated and fractionalized offsetting, on-chain de-risking, and forward credits.

8 / Practical Workshop: Creating Personalized Marketing Campaigns with AI and Using NFTs


Exercises on automated content creation and offer personalization.
Development of marketing strategies integrating NFTs for traceability and customer engagement.s.

Optimization of Marketing Department with AI Training

Contact us for more information about this training, which can be delivered physically or remotely and customized to meet your needs.